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Contact: Billy Carmen, CEO
August 14th, 2004


Wizard's studfinder is accurate, dependable, and easy-to-use; it's a better studfinder.

Van Nuys, California - Wizard Industries, Inc., innovative creators of the Wizard line of DIY products, reports ongoing success for the product that started it all, the Wall Wizard.

The Wall Wizard was introduced as Wizard's first product about 2 years ago as an alternative to the slew of stud finders that were near impossible to use. "The principle on which most competitor stud finder products is based," says Billy Carmen, CEO of Wizard Industries, "seems to be flawed. They constantly get false readings and are very difficult to use."

That is because they are based on such things as wall density changes, which are often fooled by insulation, wiring, and other things behind the wall. The Wall Wizard, on the other hand, is a metal detector that locates the drywall screws or nails in the studs, indicating the likely presence of of stud. It is designed to be sensitive enough to pick up only the nails or screws, and not the deeper wiring or conduit and piping that can confuse other studfinders.

The Wall Wizard is also accurate and dependable on metal studs, as Michael Holligan recently confirmed on his TV show "Your New House." He stated, "The Wall Wizard is the only metal detector we've found to work with metal studs."

Very easy to use, the Wall Wizard features convenient one-handed operation, and an ergonomic design for use on walls. The metal tip is ideal for quickly making a small indentation to mark the location of the stud.

But that tiny metal tip has many added features. It is a non-contact electrical tester perfect for testing electrical outlets, power cords, battery polarity, and many other things. "The Wall Wizard's stud-finding capabilities alone are well worth its cost," said Carmen, "and the built-in electrical tester is an added bonus for the DIY'er."

Among a recent group of women product testers, all agreed that the Wall Wizard was a superior stud finder. They found it easier to use and understand than any other. Men were also unanimous in their praise of the Wall Wizard. According to one, "It's simply a better product."

Fast becoming a favorite in the DIY community, the Wall Wizard recently received kudos from the art framing industry. "This is the easiest stud finder to use, and is ideal for locating studs when hanging heavier art and mirrors."

The Wall Wizard works well with Wizard's other product lines, including the Woodworking Metal Detector line (named in the "Top ten new products for 2004" by Canadian Woodworker magazine), and the Secure Quick disaster restraint systems (designed to help prevent furniture and artwork from falling during an earthquake, hurricane, tornado or other natural disaster).

"We're very proud of our product lines, and it all started with the Wall Wizard," said Carmen. "The press has praised our products, and both customers and professionals agree: the Wall Wizard really works."

- end -

Editors Note: High resolution images are available at: http://wizind.com
Free samples a available by contacting Billy Carmen at billy@wizind.com or 866-781-8033

To order or find a retailer, contact Wizard Industries, Inc. at 866-781-8033 or visit the Wizard Industries, Inc. website for additional information.